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New Web Design Trends to Adopt

When you have a website; you need to keep improving on it if it to keep getting the right attention. This is because web design trends change as time goes. Great web designers understand this, and make sure they update yours accordingly. Here are some of those trends they shall focus on this new year.
Minimalist design is the new trend. Minimalism has grown from a design consideration to a way of life for most people. You shall see interior design, for example, insisting on clean lines, plenty of white space, and less frills. Flat design thus makes its debut in web design. This trend has led to huge gains for SEO. Since images take longer to load, your website shall suffer. You can improve the load times when the site uses more pops of color and illustrations and fewer images.
There is also more application of mobile sites. More people are using their mobile devices for their browsing needs. This makes it important to have a site that goes beyond desktop presentations. It needs to work on both desktop and mobile computers. There is also a need to keep it responsive, so that people love to use it. At the very least, your site should work on mobile devices first before any other platform.
You will also notice the use of more advanced chatbots. AI has improved to the point of allowing you to have chat bots carry conversations with your customers on your behalf. This shall be a way for you to respond instantaneously to customer inquiries, something they all love.
You shall also see a heavier reliance on custom illustrations over images. These load much faster, and drive your point home effectively. Your SEO efforts shall thus be boosted. When you have these illustrations made in the same style as your companys theme, it shall resonate well with your clients.
Video backgrounds are also a hot trend. They have a better effect than still imagery. They drive your point home more vividly when you need to make it in a short time. As people stick to your site more, they shall be easier to sell to. You shall discover more effective ways of capitalizing on videos here.
There is now more use of expressive typography. Typography has now acquired another use, as a design element. This is seen when you look at big and bold headlines. You therefore have to pick the fonts for the content on your site well, to elicit certain emotions in your audience. You can also go for a custom typeface for your site. This shall serve as part of the brand and site identity.
You shall learn more about how to improve the impact of your site here.

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